The city of Hermiston, Oregon, retained MapInfo to assess the supportability of a variety of retail categories within the community. Categories were evaluated both to serve the growing local population and the visitors from surrounding areas, including Pendleton, Milton-Freewater, and communities in southeast Washington State who can take advantage of the sales tax differential (0% in Oregon compared to 8% in Washington). The purpose of this analysis was to allow Hermiston to develop a focused strategy to recruit new retail that will serve the community’s residents as well as the surrounding areas. |